Category Archives: Speaking

First on the List

I presented a paper  at CELDA entitled “First on the List: SEO Contests as Authentic Learning.”

The paper was co-authored by Prof. John Miko of St. Francis University. The abstract follows:

Search Engine Optimization (SEO) describes a set of techniques applied to a Web site over time so it achieves a desirable position with a search engine’s rankings. SEO is an important strategy for organizations and individuals in order to promote their brands online. This paper describes an online learning activity that mimics a popular real-world event known as an SEO Contest. SEO Contest participants make use of a variety of techniques in order to compete for the top position in a search engine’s results when searching for a specified word or phrase. Results from this study show that teachers can leverage an SEO Contest as an authentic learning environment to effectively develop college students’ competence in implementing SEO techniques.

Slides after the jump.

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At the Conference

I gave my keynote yesterday morning, then spent the afternoon attending other sessions. In anticipation of my keynote, I was interviewed by Romanian Television about the future of the web, limits of social networking, and changes in how people use the web.In anticipation of my keynote, I was interviewed by Romanian Television about the future of the web, limits of social networking, and changes in how people use the web. The University celebrated its 90th anniversary this year, so they invited the conference participants to a banquet in the evening in honor of the occasion.  The evening was filled with elegant food, and Romanian music and dance.

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IADIS/ICWI

Here's where I am

Here's where I am!

I arrived yesterday in Timisoara, Romania for the IADIS Internet/World Wide Web Conference.  I was supposed to be one of two keynote speakers, but my co-keynote, Molly Holschslag (@mollydotcom) went through an ordeal with customs and wasn’t able to make it, so I start the conference this morning.

Prof. Diana Andone from the University of Timisoara Politechnica met me at the airport yesterday. She and I had collaborated on a few papers last year, so it was nice to have a conversation in person and in the same time zone!

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Executive Summit

Ron Danielson, CIO of Santa Clara University, will be giving a panel discussion on “Impactful Technologies” for the College Campus” at the Campus Technology Executive Summit in Boston on Monday, July 19.

Despite our different backgrounds (Ron, in learning space design, and mine in using software tools and technologies in the classroom), we identified several common themes and concerns from our varied experiences that we will share:

  • new possibilities emerge in collaborative software and spaces
  • student generated content, and its impact
  • students create their own physical or virtual learning spaces 
  • given all this, what happens to authority? role of instructors change from teacher to coach

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Web 2.0 and Multifaceted Learning

Trent Batson, Evan Leek, Ben Aslinger, and I are presenting on Web 2.0 and Multifaceted Learning at NERCOMP on Thursday.  Slides after the jump. Or search for #nercw2 on Twitter.

Web 2.0 creates a culture for both creating and consuming knowledge, both of which promote learning. Web 2.0 literacy, in one respect, is about learning to use collaborative tools to solve complex problems; in another, it is about managing and interpreting a broader, authentic, set of student work. The presenters will share their experiences and current thinking regarding the much larger chain of evidence, and about technologies that can assist students and faculty to technically manage the evidence. This includes creating activities using Web 2.0 tools that engage college students and promote learning in a variety of styles and capturing learning evidence through the use of e-portfolio systems. We will share samples of student work, lessons learned, and technologies used. Participants will discuss the effect of media and multimedia on learning, as well as how to use a variety of web 2.0 tools in an academic context.

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